Hi, I'm Jordy McIntyre, welcome to my website.

Created, edited, and produced comprehensive video library of product demos and feature explainers used across sales enablement, email campaigns, and website content to provide self-serve education materials for prospects throughout the sales cycle.

Produced, edited, and created messaging for feature webinars combining product roadmap insights with customer pain points from RFPs and PoCs, targeting ICP segments across North America and MENA regions - driving 500+ total attendees and contributing to new sales in MENA region.

Turned a decade of expertise into a graph-based tool that helps workplace, campus, and facilities teams explore how concepts like occupancy, utilization, and space planning connect — and answer the core question: is this space delivering value?

100+ Leads Generated on Launch

Built a listening widget that embeds into record store websites to reduce purchase friction. Integrates with existing Discogs inventory to add playable audio previews directly on product pages, helping stores convert more browsers into buyers by eliminating the 5-click listening process that kills purchase intent.

An online community for young people that have been affected by cancer. My role primarily focused on driving potential users to the site through a combination of digital advertising. I also managed tracking and analytics for the page. This included working with developers to push information through the data layer and then sending that using Google Tag Manager to the relevant platforms like Google Analytics to better understand our users and their behaviours.

Ran a multi-phase social campaign built around personal stories like Yoav's to raise awareness and drive donations, using retargeting and lookalikes to deliver a 4× return on ad spend.

Created and produced a cozy café-based lecture series featuring academics from around the world, handling end-to-end production, marketing, and publishing — with some episodes reaching over 70K views on YouTube.